Usually some sort of tagline or description is placed here so you will know that this site is totally legit and is not in any way trying to rip you off. No sirree, totally not trying to rip you off..
Hi! My name is {insert name here} and I have been following Jim's Method for {insert period of time here}. In this short period of time, working from home, I have made {insert really large dollar figure here. Really large. Think big!} I did it, and you can too!
Sometimes this would be called a sidebar, but it doesn't always have to be on the side to be called a sidebar. Sidebars can be on tops of things, below things, but they are usually beside things – hence it being a called a sidebar.
Lorem ipsum dolor sit amet, consectetur adipisicing elit, with a couple of words in normal English thrown in for good measure, quis nostrud exercitation ullamco laboris nisi ut aliquip because I said so.